StarHub Enterprise Messaging (SEM) is a proven mobile messaging solution for transportation operations.
SEM is a comprehensive 2-way mobile messaging delivered through a single user interface for inbound and outbound messaging via SMS and email and integrates with existing IT systems to help automate communication and workflow processes throughout a single facility or across multiple facilities for:
- Operations and logistics management
- Safety & training
- B2C customer alerts and notifications
- Critical incident management
- Remote worker, field staff and mobile team collaboration
- Account services alerts
- One-time passwords (two-factor authentication)
- System-integrated mobile messaging
SEM is built on the Soprano Mobile Enterprise Messaging Suite, a proven intelligent, geo-redundant and feature-rich software platform that currently delivers message volumes in excess of 50 million mission-critical messages a month worldwide and has demonstrated its ability to handle volume spikes and maintain low message delivery latency and high platform availability.
Messaging Solutions for the Transportation Industry
Critical Incident Management
During critical events, it’s important to get your message to the right people quickly. StarHub Enterprise Messaging allows you to send workers safety check messages to validate if a worker is safe, track responses and can escalate critical issues that might arise.
B2C Mobile Info Alerts
StarHub Enterprise Messaging includes powerful broadcast alerting tools that enable 1-way and 2-way B2C mobile alerting via SMS or email. Scheduling, integration and automation can help to reduce the need for manual process when communicating important information to account holders.
Internal Ops, Safety & Training
StarHub Enterprise Messaging can be used to enable mobile messaging to streamline operational tasks for efficiency across the transport industry. Examples include supporting operations deployments in the airline, train and bus industries.
Enable rapid internal response curing a critical incident
Deploy an SMS solution as a part of your business continuity plan
Mobile Messaging for Critical Incident Management
Business Continuity Planning
In advance, you will create your templates and group lists and your message templates (for example, different templates and lists for your remote or on-site workers, groups, security agents, specialists, first responders, etc.). Or, import group lists and contacts from existing IT systems.
Urgent Response Management
Trigger alerts from any web browser, whether you are on or off premises at any time of the day or night. In fact, broadcasts can even be initiated using SMS from your mobile device. The system is pre-configured so you can quickly deploy time-sensitive information to the right people from wherever you are.
Rapidly Adapt to Changing Circumstances
Add customised content to broadcast messages, and use the StarHub Enterprise Messaging platform to combine group lists, request delivery confirmations and view real-time reporting during an event. Send ad hoc notifications anytime, or schedule automatic delivery of pre-written or pre-recorded broadcast messages.
Use SMS for Crisis Management
StarHub Enterprise Message can provide a rapid broadcast notification system and 2-way SMS throughout the organisation. SEM enables ongoing communication during and after an incident, and includes an online broadcast notification portal to rapidly send time-sensitive information via SMS to pre-configured teams of workers.
Featured Use Case
Use SMS to verify worker staff safety & status, and the SEM StaffSafe application can track responses and automatically escalate if no response is received based on duration rules you establish.
B2C Messaging for Passengers & Travelers
Rely on a proven B2C messaging solution for mobile informational alerting
B2C Travel & Passenger Alerting
Information & Awareness Messaging
Integrate and consolidate SMS with your existing CRM systems and manage opt-in marketing programs designed to achieve a personal relationship with your account holders and customers. Provide your hubs and regional locations with an ability to use SMS to send relevant promotions, discount offers, and announcements.
Travel & Transit Alerts
Use Starhub Enterprise Messaging to send booking confirmation and travel reminders to customers. Inform passengers of ongoing or changing travel requirements, and send alerts about route changes or delays. SEM can integrate with account IT systems to record and present a full audit trail with an archive of all SMS conversations.
Comply with SPAM Policies
StarHub Enterprise Messaging can help you comply with SPAM rules and regulation to ensure your lists and customer experience remain positive. SEM’s powerful capabilities enable you to manage a whitelist (opt-in subscribe) and blacklist (opt-out unsubscribe) and has additional sophisticated fraud-protection capabilities as well.
Manage B2C Mobile Alerts on a Proven SMS Platform
Deliver timely and relevant mobile communications using StarHub Enterprise Messaging. Use SMS to deliver upgrade opportunities to loyal customers prior to departure or send travel disruptions, such as those caused by bad weather. Manage large distribution lists using SEM’s suite of sophisticated tools and access real-time performance reports via the online platform.
Mobile Messaging for Productivity
Use mobile messaging for internal coordination, training and safety management
Internal Operations Management & Productivity
Team Collaboration & Coordination
StarHub Enterprise Messaging is used by transport firms to manage teams and groups of operations workers. The platform can sync with existing operations systems to automate mobile messaging and integrate SMS as a proven productivity tool for sending and receiving real-time information.
Safety & Training Messaging
StarHub Enterprise Messaging can establish a mobile capability to provide ongoing safety and training information to workers and ops teams, and SMS can provide a real-time and high-impact means of updating teams about changing priorities or situations.
System Integration & APIs
Integrate StarHub Enterprise Messaging with your existing transport IT systems. Use SEM’s ‘smart’ messaging capabilities to track workers’ hours, turnaround times and repair requirements without jeopardising existing workflows. APIs include REST, HTTP/S, SMPP, SMTP, WCTP, SNPP, SOAP/WSDL, FTP, Group/Contacts, Java and .Net.
Mobile Messaging for Transport Operations
StarHub Enterprise Message provides rapid broadcast notifications and 2-way SMS between workers and operations teams across multiple locations. SEM can enhance your existing online systems, for example to enable account authentication using SMS for one-time-passwords, and SEM is used widely today as a complement to leading IT administration systems, CRM systems, and well as various industry alerting and facility IT systems.
Featured Use Case
Use StarHub Enterprise messaging to fulfil temporary and vacant shifts using automated mobile shift offers. Deliver shift details to a target group of contacts and use ‘first to respond’ methodologies to give the shift to the most reliable candidates. Automatic SMS reminders will ensure workers arrive for their scheduled shift.
Get Mission-Critical Mobile Messaging
From security to productivity, learn how our messaging platform can help you
Security Options for Connectivity
Use HTTPS or FTPS for enhanced data transport security for messaging use cases such as 2-factor authentication via SMS for password protection.
Permission & Consent Controls
Permission & opt-out consent management provides the opportunity to create mobile message delivery for consumer-facing services.
Hierarchical data and visibility management. Create different views for operators, customers, sub-customers, and users.
Dynamic List Management
Create contacts, groups, and lists that reside in the cloud-based system and become available via APIs or mobile clients. Full support for dynamic opt-in and opt-out integration.
24/7 Technical Support and Service
StarHub Enterprise Messaging is backed by a 24x7x365 highly available carrier support team.
Smart Integration and Automation APIs
Integrate secure and encrypted mobile messaging features with existing IT systems using SMPP, SMTP, WCTP, SNPP, HTTP, HTTPS, SOAP/WSDL, FTP, XMPP, location, group/contact, Java, or .Net.
Administration, Reporting and Analysis
Powerful real-time and scheduled reporting that can enable viewing system data across the entire school, for each individual group, or for each individual user.
Robust User Management
StarHub Enterprise Messaging offers role-based user management that provides access to highly customizable capabilities based on each user for effective enterprise messaging.
2-way Multi-Channel Messaging Platform
Comprehensive 2-way messaging through a single user interface for inbound and outbound email, SMS, and MMS. Additional capabilities include voice broadcast, secure messaging and location-aware messaging capabilities.
Get Started Today
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